Better L&D Buy-In and Engagement ~ BizSIG

  • 09/12/2024
  • 12:00 PM - 1:00 PM
  • Webinar Link Provided upon Registration


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  • This does not apply to ATD National Members.
  • This does not apply to ATD National Members.


  • Is your L&D department reactive or active?
  • Are your clients reactive or active?
  • Are you having difficulty gaining support for your ideas?

The recent pandemic is just another example of L&D departments being undervalued. Many departments were gutted to reduce "expenses" for the benefit of the organization.

Incredulously, leadership believes the employees returning are the employees they knew 4 years ago – if you look at the small amount of investment dollars allocated for L&D in current budgets.

While the perception of L&D as an expense continues, now is a perfect time for demonstrating L&D’s value as an investment in the greatest resource an organization has at its disposal – the employees.

Participate and leave with new tools for successfully changing organizational culture.

Program discussion includes:

  • Measuring your organizations commitment to L&D
  • Understanding the critical role of L&D in changing perspectives
  • Engaging leadership and gaining buy-in on the value L&D offer

About the Facilitators:

Rona Lewis  is a former C-level advertising sales exec and recognized expert in purposeful and attuned play for productivity. She may be reached at

Jeffrey Hansler,  CSP, CMP, is expert at organizational development, leadership, and persuasive communication, which includes skills of innovation, influence, negotiation, sales, body language, micro-expressions, finance, and authority. He may be reached at

Rona and Jeffrey are hosts of the BizSouls podcast, a podcast delving into the heart and soul of business and the people who make it happen. BizSouls is fast paced, funny and informative.

Visit the SIG page for the Schedule of Topics 

and expanded bios of your facilitators.

Earn Professional Professional Development Points

This program is worth 1 (one) Professional Development point. 
Find out more about APTD/CPTD Certifications here.


By registering for this event, I hereby give the Association for Talent Development, Orange County Chapter, its clients, agents, and assigns, full permission to use, publish and copyright photographic images, film images, video images, sound recordings, and any reproductions from these materials of me and/or my property or any part thereof, either in conjunction with or without using my name, and make changes or alterations therein and/or alterations thereto Worldwide in perpetuity. Some places these images and recordings may be used and posted include, but are not limited to, the Internet, emails, social media, etc.

If I do not provide permission, I understand I will not activate my web camera during the session.

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